Earlier this year Sony announced the W4100 series, which contained the 40-inch Sony KDL-40W4100. I currently own the 40-inch W3000 from last year and am still very impressed with it, and considering Sony has made a number of improvements to this series, it’s a sure winner. As soon as the Sony KDL-40W4100 was released it has constantly been on of the most popular selling HDTVs on the market.
The Sony Bravia KDL-40W4100 has a full HD / 1080p LCD screen offering the highest HD native format along with 24p support which is perfect for blu-ray movie and MotionFlow 120Hz mode. This 120Hz high frame rate mode intelligently adds in extra frames to keep the action flowing smoothly without annoying image judder, while keeping the images perfectly sharp without motion blur. LCD TVs have suppered with loosing resolution and motion blur during fast moving scenes, but the MotionFlow 120Hz technology in the Sony KDL40W4100 eliminates this problem, resulting in great viewing.
To get great colors and deep blacks, you need to have a great contrast ratio, which thankfully the Sony KDL-40W4100 has. It has a very impressive dynamic contrast ratio of 30,000:1, enabling it to produce bright, right vibrant colors, along with the fine details found in dark scenes. This high contrast ratio is partly helped by Sony’s Bravia Engine and unique Advanced Contrast Enhancer Circuit (ACE) which intelligently adjusts the KDL-40W4100′s backlight in real time.
Looks wise, the Sony KDL-40W4100 speaks for it’s self with it’s stylish Sony finish and style. I can highly recommend the KDL-40W4100 from it’s features and specifications, and can see why this model it such a popular one.