HDTV Lounge

Sony KDL-40ZX1 (KLV-40ZX1M)

Sony KDL-40ZX1Sony is in full swing at this years IFA and the new Sony KDL-40ZX1 takes the crown as the world’s thinnest LCD HDTV.  The Sony ZX1 will be available as the 40-inch KDL-40ZX1, which quality became one of the most exciting new HDTVs we have seen in a while.  Halving the previous “world’s thinnest” by almost half the Sony KDL-40ZX1 is stunning at just 9.9mm thick.

Sony has achieved this record thinness of the Sony KDL40ZX1 / Sony KLV-40ZX1M by using a new engineering technology which uses side-mounted LEDs to illuminate the screen rather than a usual backlight array.  This leads to the KDL-40ZX1 being just 9.9mm thick, which is the same as a CD case.

Feature wise the Sony KDL-40ZX1 features 100Hz / 120Hz (Europe / US) MotionFlow with IB reduction (image blur) for 100fps / 120fps high frame rates to keep the image judder and motion blur free with sharp images.  Sony’s latest Bravia Engine 2 image processing is featured to improve image quality frame by frame, boosting contrast, colors and reducing noise.

Sony KDL-40ZX1

sony kdl-40zx1 sideSony KDL-40ZX1 Wall

The Sony KDL-40ZX1 is also the first to feature Bravia 1080 Wireless technology to maintain the amazing simplistic look of the KDL-40ZX1 by eliminating ugly cables.  The two part wireless system uses a super fast connection to wirelessly deliver high quality HD signals from the Media Receiver, which has a MPEG4 AVC HD tuner.

There is a single HDMI input directly on the Sony KDL-40ZX1 and an additional 3x HDMI inputs on the media receiver. Thanks for the RF remote control, the media receiver can be placed anywhere in the room, and out of the way if desired, as the RF remote does not need to be in direct site.

The Sony KDL-40ZX1 aka world’s thinnest HDTV looks very impressive, attractive and feature full. From the Japanese prices, it should cost about $4,470 U.S.

Update, it seems like Sony ZX1 will be avilable in the U.S as the Sony KLV-40ZX1M, and will retail for $3,999.99. But it’s currently available on Amazon for $2,499, $500 off!