The Sony Bravia KDL-37S5500 is a great choice for those who want to get started in the HDTV world, and maybe replace their large CRT TV, and don’t want to spend the earth on it. Getting an entry level set from a very well known brand such as Sony ensures you are getting a high quality HDTV and a great price.
The Sony KDL-37S5500 might not have all the extra features as found on their highend models such as Internet connectivity for “widgets”, or 240MHz MotionFlow technology, but it does have the basic makings of an impressive HDTV.
Currently selling for about £650, the Sony KDL-37S5500 provides a lot for the money. You get a full HD / 1080p LCD resolution panel (the highest format available), along with 24p support for true film frame rates, and a 30,000:1 contrast ratio.
Even just a year ago, you wouldn’t find a medium to large 37-inch 1080p LCD HDTV from a big brand as Sony for such a great price. TrustedReviews said the Sony KDL-37S5500′s HD pictures look pleasingly if not spectacularly, sharp. Colours look more natural with high definition too, making it easier to appreciate how vibrant and well saturated they are for such an affordable HDTV. While it’s certainly got its share of performance flaws, it’s still better than the entry-level efforts of many rival brands.