HDTV Reviews

Basketball fans from coast-to-coast can now get up-close and personal with all the action the 2006 NBA Playoffs has to offer with The Score HD. This is The Score’s first live event high definition programming on their new HD channel, available to Rogers Digital Cable HDTV
customers on channel 507. The Score HD’s NBA Playoff schedule includes these upcoming games:

Tuesday, April 25 - 7:00 p.m. (ET) - Washington/Cleveland (TNT) -Game 2

Wednesday, April 26 - 8:00 p.m. (ET) - Memphis/Dallas (TNT) - Game 2

Friday, April 28 - 8:00 p.m. (ET) - Washington/Cleveland (ESPN) - Game 3

Saturday, April 29 - 3:00 p.m. (ET) - New Jersey/Indiana (TNT) - Game 4

“We’re thrilled to have our first HD telecasts feature the non-stop action of the NBA playoffs,” says David Errington, SVP and General Manager, The Score Television Network. “With our HD technology, viewers will feel like they’re watching the excitement in courtside seats.”

About The Score HD

The Score HD is now available to Rogers Digital Cable HDTV customers on channel 507. Televising a combination of native HD programming and content converted with state-of-the-art active pan-and-scan technology, the Score HD will broadcast in 720p widescreen 24 hours a day, 7 days a week. The Score HD will feature the same line-up of programming as the standard channel, but viewers will now be able to experience the channel in a more vibrant, 16:9 aspect ratio all the time.

About Score Media

Score Media Inc. (TSX:SCR.SV) is a media company committed to creating consumer value through creative solutions, technology, and innovation in response to sports fans’ growing desire for increased participation in their consumption of sports content. Score Media’s main asset is The Score Television Network, a national specialty television service providing sports,
news, information, highlights and live event programming, available across Canada in more than 5.8 million homes.